1. Which name would you prefer for a fashion magazine?
2. Do you read women’s monthly lifestyle and fashion magazines?
3. Your current monthly income:
4. What is your purpose of buying fashion magazines?
5. Do you feel that there is enough variety between the content in women’s magazine currently available on the market?
6. Would you read a new women’s magazine mainly focusing on international beauty and trends?
7. How often do you read magazines?
8. Do you prefer text based or picture based article?
9. Do you like to see colourful texts or simple and elegant ones?
10. What factors made you decide to buy a magazine?
- Aurora
- Fashionology
- The official
2. Do you read women’s monthly lifestyle and fashion magazines?
- Yes
- No
3. Your current monthly income:
- No income
- $2000 and below
- $2000 to $5000
- $5000 and above
4. What is your purpose of buying fashion magazines?
- Get fashion information
- Learning tips of dress and make up beauty
- Leisure and recreation
5. Do you feel that there is enough variety between the content in women’s magazine currently available on the market?
- Yes
- No
6. Would you read a new women’s magazine mainly focusing on international beauty and trends?
- Yes
- No
7. How often do you read magazines?
- Daily
- Weekly
- Monthly
- Rarely
8. Do you prefer text based or picture based article?
- Text based
- Picture based
9. Do you like to see colourful texts or simple and elegant ones?
- Colourful
- Simple and elegant
10. What factors made you decide to buy a magazine?
- Front cover
- Content
- Recommend by others
- Price